May 12, 2008
Clear Channel, CBS Radio Chase Digital Listeners
It only took them about three years to catch up with their traditional media counterparts, but the big radio groups are finally embracing digital in a major way.
Advertising Age (PDF)

April 11, 2008
Ronning Lipset Radio Expands Sales Force With Strategic Hires From XM Satellite Radio and Yahoo! Music
Leading Online Radio Advertising Representation Firm Staffs Up To Support Additional Inventory, Increased Demand from Media Buying Community.
PRESS RELEASE (PDF)

March 14, 2008
Digital Media: If You Don’t Get It, You Lose
Digital media revenues soared to $22 billion last year, about $2 billion more than those netted by the radio industry.
RADIO AND RECORDS (PDF)

March 9, 2008
CBS Radio Teams with AOL
Calling it a combination of “two of the largest online radio networks,” the deal will have CBS Radio integrate AOL’s streaming channels with its own and make them all available for free to listeners.
RADIO AND TELEVISION BUSINESS REPORT (PDF)

March 7, 2008
CBS RADIO Signs Exclusive Agreement to Power AOL Radio
Ronning Lipset Radio, the leading national online radio representation firm which has handled AOL Radio’s streaming ad inventory for more than four years, is broadening its responsibilities to include CBS RADIO’s online radio properties as well.
PRESS RELEASE (PDF)

March 7, 2008
Increasing Radio's Interactivity
“Radio has tremendous advantages: personalities and localism,” Ronning Lipset co-founder/managing partner Andy Lipset says.
RADIO AND RECORDS (PDF)

February 13, 2008
Radio Sets Sights On Local Online Ad Dollars
Digital executives from three of radio's largest owners offered upbeat assessments of radio's opportunity on the exploding online landscape in an opening-day session at the RAB's annual conference here Feb. 11.
RADIO AND RECORDS (PDF)

January 28, 2008
Rick Dees' Rep
Los Angeles Business Journal
Famed radio announcer Rick Dees has hired firm Ronning Lipset Radio to sell advertising on his Rick.com music site.
LOS ANGELES BUSINESS JOURNAL (PDF)

January 14, 2008
Rick Dees Taps Powerhouse Ronning Lipset Radio
Rick Dees, one of the most recognized names in broadcasting, today announced that RICK.COM has retained Ronning Lipset Radio as its exclusive online advertising representative.
PRESS RELEASE (PDF)

October 10, 2007
Ronning Lipset Radio Expands comScore Arbitron-Rated Network of Independent Online Radio Broadcasters
Ronning Lipset Radio today announced that it has signed four more notable stations to its RL Select network of independent online radio broadcasters, measured by comScore Arbitron.
PRESS RELEASE (PDF)

October 1, 2007
Ad Sales Firm First in Line to Mine Online Radio Market Crain's New York Business
Ronning Lipset grows in expanding world of streaming music; discounts royalty fuss
CRAINS NEW YORK BUSINESS (PDF)

July 18, 2007
Rep Firm Ronning Lipset Intros Adcor Server For Online Mediapost
Leading online radio rep frim Ronning Lipset Radio partnered with upstart technology company Corstarr to offer a new ad server platform to its RL Select network of independent internet stations.
MEDIA POST (PDF)

July 17, 2007
Ronning Lipset Radio Enters into Strategic Partnership with Corstarr
Ronning Lipset Radio, the leading third party advertising representative for the nation’s largest online radio broadcasters, today announced that it has entered into a strategic partnership with Corstarr.
PRESS RELEASE (PDF)

March 28, 2007
Ronning Lipset Radio Creates Network of Independent Online Radio Broadcasters To Be Sold as One Package, Measured by Arbitron
Largest third-party advertising rep introduces “RL Select” with three prestigious stations: 181.FM, Big R Radio and GotRadio
PRESS RELEASE (PDF)

March 16, 2007
Learning Curve
Pure-Play internet broadcasters got there first. What can terrestrial plaers learn from the innovators?
RADIO AND RECORDS (PDF)



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